Bluesky – The decentralized social network backed by former Twitter CEO

Last update July 24, 2023 at 09:45

Bluesky, the new decentralized social media platform backed by former Twitter CEO Jack Dorsey, is expected to bring a new era of social networking.

Unlike other traditional social networks, which store and manage all user data centrally, Bluesky will allow users to take control of their data, including how it is used and who can access it.

Bluesky promises to give users the freedom to communicate on different social networks and interact with others, regardless of the platform used.

In this article, we dig deeper into what Bluesky is, how it works, and what sets it apart from other social media companies like Twitter.

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What is Bluesky?

Bluesky is a social networking platform that offers many features similar to Twitter.

However, since it is still in development, the functionality is currently quite basic.

Users can with the current version post short messages of 300 characters or photos on their profile and respond to other users.

They can also switch between a timeline feed made up of updates from the people they follow and an algorithmic “What's hot” feed that shows what's trending right now.

It is not yet possible to directly contact someone or upload videos.

The app recently added the ability to block users but the blacklist (blocked people list) is public.

The platform launched its iOS app in February 2023 and its Android app in April 2023.

However, the only way to access this platform currently is through an invite code.

How does Bluesky work?

Bluesky works on a decentralized model that uses a peer-to-peer network to connect users.

The platform uses a blockchain-based protocol called “The Blue Protocol”.

This blockchain protocol is designed to ensure secure and transparent communication between users.

The Blue Protocol according to the authors will allow users to connect to Bluesky from any platform and communicate with others who are on different platforms as well.

Bluesky's protocol will also allow users to have more control over their data, such as where it is stored and who can even access it.

For example, users can choose to store their data locally on their devices, making them more secure and less vulnerable to hacks or data breaches.

How is Bluesky different from Twitter?

Twitter is a platform that centrally manages all user data using it as it sees fit. Bluesky manages data in a decentralized way by giving users control and choice over where to store data and who can access it.

Twitter users must agree to the company's terms and conditions, which give Twitter permission to use their data as they see fit.

For example, Twitter's algorithms also determine what content users see on their feeds and can filter or remove content they deem inappropriate.

Bluesky, on the other hand, is a decentralized platform that gives users control over their data.

Users can choose how their data is used, stored and who can access it.

Additionally, Bluesky aims to enable cross-platform communication, allowing users to interact with others on different social networks.

This will help avoid echo chambers created by social media algorithms and allow them to interact with a more diverse group of people.


Bluesky's decentralized model has the potential to revolutionize the social media space by giving users more control over their data and enabling cross-platform communication.

Bluesky will allow users to connect with others across different platforms and interact with a more diverse group of people.

Although still in its infancy, Bluesky has already caught the attention of Twitter influencers and celebrities such as Alexandria Ocasio-Cortez and Chrissy Teigen.

Its invite-only registration model has also contributed to its popularity. We can't wait to see how Bluesky will evolve and shape the future of social networking.

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